Marketing : an introductory text
| Other Authors: | |
|---|---|
| Format: | Book |
| Published: |
London :
Macmillan ,
1979
|
| Edition: | 3rd ed |
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | 488 p. ; 21 cm. |
| ISBN: | 0333236408 |