Kleppner's advertising procedure
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ :
Prentice-Hall ,
c1993
|
| Edition: | 12th ed |
| Subjects: |
| Bibliography: | Includes bibliographical references and index |
|---|---|
| ISBN: | 0135175666 |