Global marketing a market-responsive approach
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London
Prentice Hall
c1998
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000017026 | ||
| 008 | 021119n | ||
| 020 | |a 0132610906 | ||
| 090 | 0 | 0 | |a HF1416 |b .H655 1998 |
| 100 | 0 | |a Hollensen, Svend |e author | |
| 245 | 0 | 0 | |a Global marketing |b a market-responsive approach |c Svend Hollensen |
| 260 | 2 | |a London |b Prentice Hall |c c1998 | |
| 300 | |a xxxvi, 604 p. |b ill. ; |c 25 cm. | ||
| 650 | 0 | |a Export marketing |x Management | |
| 999 | |a 1000075918 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||