APA (7th ed.) Citation

Hollensen, S. (1998). Global marketing: A market-responsive approach. Prentice Hall.

Chicago Style (17th ed.) Citation

Hollensen, Svend. Global Marketing: A Market-responsive Approach. London: Prentice Hall, 1998.

MLA (9th ed.) Citation

Hollensen, Svend. Global Marketing: A Market-responsive Approach. Prentice Hall, 1998.

Warning: These citations may not always be 100% accurate.