Business marketing
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
London ; Upper Saddle River, NJ :
Prentice Hall ,
c1998
|
| Edition: | 3rd ed |
| Subjects: |
| Physical Description: | xx, 683 p. : ill. ; 26 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0137573782 (hb.) 0137696213 |