Understanding marketing
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London :
Prentice Hall ,
1998
|
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000016854 | ||
| 005 | 20021119093000.0 | ||
| 008 | 021119n | ||
| 020 | |a 0134904672 | ||
| 090 | 0 | 0 | |a HF5415 |b .D354 1998 |
| 100 | 0 | |a Davies, Mark A. P. , |e author | |
| 245 | 0 | 0 | |a Understanding marketing |c Mark A. P. Davies |
| 260 | 2 | |a London : |b Prentice Hall , |c 1998 | |
| 300 | |a viii, 392 p. : |b ill. ; ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | 0 | |a Marketing | |
| 999 | |a 1000075906 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||