Consumer behavior, an information processing perspective

Consumer behavior, an information processing perspective

Bibliographic Details
Main Authors: Sternthal, Brian (Author), Craig, C. Samuel (Author)
Format: Book
Published: Englewood Cliffs, NJ Prentice-Hall c1982
Subjects:
Consumer behavior
Consumers
Description
Physical Description:xix, 358 p. ill. ; 24 cm.
ISBN:0131692844

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