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|a 0675204631
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| 050 |
0 |
0 |
|a HF5415.3
|b .R86 1987
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| 090 |
0 |
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|a HB820
|b .R86
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| 100 |
0 |
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|a Runyon, Kenneth E. ,
|e author
|
| 245 |
0 |
0 |
|a Consumer behavior and the practice of marketing
|c Kenneth E. Runyon, David W. Stewart.
|
| 250 |
|
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|a 3rd ed.
|
| 260 |
2 |
|
|a Columbus :
|b Merrill ,
|c c1987.
|
| 300 |
|
|
|a xv, 776 p. :
|b ill. (some col.) ; ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographies and indexes.
|
| 650 |
|
0 |
|a Consumer behavior
|
| 650 |
|
0 |
|a Marketing research
|
| 650 |
|
0 |
|a Motivation research (Marketing)
|
| 700 |
0 |
|
|a Stewart, David W. ,
|e author
|
| 999 |
|
|
|a 1000004517
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|