APA (7th ed.) Citation

Kincaid, W. M. (1990). Promotion: Products, services, and ideas (2nd ed.). Merrill.

Chicago Style (17th ed.) Citation

Kincaid, William M. Promotion: Products, Services, and Ideas. 2nd ed. Singapore: Merrill, 1990.

MLA (9th ed.) Citation

Kincaid, William M. Promotion: Products, Services, and Ideas. 2nd ed. Merrill, 1990.

Warning: These citations may not always be 100% accurate.