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| 001 |
0000011637 |
| 008 |
021119s1982 |
| 020 |
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|a 0137308957
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| 050 |
0 |
0 |
|a HF5438.5
|b .S7 1982
|
| 090 |
0 |
0 |
|a HF5438.5
|b .S7 1982
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| 100 |
0 |
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|a Stanley, Richard E.
|e author
|
| 245 |
0 |
0 |
|a Promotion
|b advertising, publicity, personal selling, sales promotion
|c Richard E. Stanley.
|
| 250 |
|
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|a 2nd ed.
|
| 260 |
2 |
|
|a Englewood Cliffs, NJ
|b Prentice-Hall
|c c1982
|
| 300 |
|
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|a xxii, 389 p.
|b ill. ;
|c 24 cm.
|
| 650 |
|
0 |
|a Advertising
|
| 650 |
|
0 |
|a Public relations
|
| 650 |
|
0 |
|a Sales promotion
|
| 650 |
|
0 |
|a Selling
|
| 999 |
|
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|a 1000062703
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|