Sales promotion essentials

Bibliographic Details
Main Authors: Schultz, Don E. (Author), Robinson, William A. , 1926- (Author)
Format: Book
Published: Chicago, Ill. : Crain Books , c1982.
Subjects:
Description
Physical Description:v, 234 p. : ill. ; ; 24 cm.
Bibliography:Includes index
ISBN:0872510727 ,