Handbook of sales promotion
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York :
McGraw-Hill ,
c1985
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000011631 | ||
| 005 | 20041129.0 | ||
| 008 | 021119s1985 | ||
| 020 | |a 0070657335 | ||
| 090 | 0 | 0 | |a HF5438.5 |b H35 |
| 245 | 0 | 0 | |a Handbook of sales promotion |c Stanley M. Ulanoff, editor in chief |
| 260 | 2 | |a New York : |b McGraw-Hill , |c c1985 | |
| 300 | |a xxvii, 607 p. : |b ill. ; |c 24 cm. | ||
| 504 | |a Includes index | ||
| 650 | 0 | |a Sales promotion | |
| 700 | 0 | |a Ulanoff, Stanley M. , |e author | |
| 999 | |a 1000033380 |b Book |c Reference |e Gong Badak Campus | ||
| 999 | |a 1000033381 |b Book |c Reference |e Gong Badak Campus | ||