Personal selling : an interactive approach
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Boston :
Allyn and Bacon ,
c1988
|
| Edition: | 3rd ed |
| Subjects: |
| Physical Description: | xvi, 607 p. : ill. ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0205110878 |