Marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
New York : London :
Macmillan Collier Macmillan Publishers ,
c1982
|
| Subjects: |
| Physical Description: | xxvi, 723, 64 p. : ill. ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0023345004 |