The strategy and tactics of pricing a guide to profitable decision making
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
c1987
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| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000011505 | ||
| 008 | 021119s1987 | ||
| 020 | |a 0138515107 | ||
| 090 | 0 | 0 | |a HF5416.5 |b .N34 1987 |
| 100 | 0 | |a Nagle, Thomas T. |d 1951- |e author | |
| 245 | 1 | 4 | |a The strategy and tactics of pricing |b a guide to profitable decision making |c Thomas T. Nagle |
| 260 | 2 | |a Englewood Cliffs, NJ |b Prentice-Hall |c c1987 | |
| 300 | |a xiii, 351 p. |b ill. |c 24 cm | ||
| 650 | 0 | |a Marketing |x Decision making | |
| 650 | 0 | |a Pricing | |
| 999 | |a 1000020475 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||