Consumer behavior
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Glenview, Ill. :
Scott, Foresman and Company ,
c1984
|
| Series: | Scott, Foresman series in marketing
|
| Subjects: |
| Physical Description: | xv, 640 p. : ill. (some col.) ; ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0673158411 |