Marketing research
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New Delhi :
Prentice-Hall ,
c1982.
|
| Edition: | 6th ed. |
| Subjects: |
| Physical Description: | xviii, 616 p. : ill. ; ; 24 cm. |
|---|---|
| Bibliography: | Bibliography: p. 591-599 |
| ISBN: | 08769217310 |