Tull, D. S., & Hawkins, D. I. (1980). Marketing research: Measurement and method (2nd ed.). Macmillan Publishing ; Collier Macmillan.
Chicago Style (17th ed.) CitationTull, Donald S., and Del I. Hawkins. Marketing Research: Measurement and Method. 2nd ed. New York : London: Macmillan Publishing ; Collier Macmillan, 1980.
MLA (9th ed.) CitationTull, Donald S., and Del I. Hawkins. Marketing Research: Measurement and Method. 2nd ed. Macmillan Publishing ; Collier Macmillan, 1980.
Warning: These citations may not always be 100% accurate.