Market research and analysis
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Homewood, Ill.
Irwin
1979
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000011459 | ||
| 020 | |a 0256021406 | ||
| 090 | 0 | 0 | |a HF5415.2 |b .L3 1979 |
| 100 | 0 | |a Lehmann, Donald R. |e author | |
| 245 | 1 | 0 | |a Market research and analysis |c Donald R. Lehmann |
| 260 | 2 | |a Homewood, Ill. |b Irwin |c 1979 | |
| 300 | |a xiii, 721 p. |b ill. |c 24 cm | ||
| 650 | 0 | |a Marketing research | |
| 650 | 0 | |a Marketing research |x Problems, exercises, etc. | |
| 999 | |a 1000017879 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||