Industrial marketing research : techniques and practices

Bibliographic Details
Main Author: Lee, Donald D. , 1914- (Author)
Format: Book
Published: New York : Van Nostrand Reinhold , c1984
Edition:2nd ed
Subjects:

MARC

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100 1 |a Lee, Donald D. ,   |d 1914- ,   |e author 
245 1 0 |a Industrial marketing research :   |b techniques and practices   |c Donald D. Lee 
250 |a 2nd ed 
260 2 |a New York :   |b Van Nostrand Reinhold ,   |c c1984 
300 |a x, 226 p. :   |b ill. ;   |c 24 cm. 
500 |a Includes index 
504 |a Bibliography: p. 219-221 
650 0 |a Industrial marketing   |x Research 
999 |a 1000017880   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus