Industrial marketing research : techniques and practices
| Main Author: | |
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| Format: | Book |
| Published: |
New York :
Van Nostrand Reinhold ,
c1984
|
| Edition: | 2nd ed |
| Subjects: |
| Item Description: | Includes index |
|---|---|
| Physical Description: | x, 226 p. : ill. ; 24 cm. |
| Bibliography: | Bibliography: p. 219-221 |
| ISBN: | 0442259220 |