Churchill, G. A. (1987). Marketing research: Methodological foundations (4th ed.). Dryden Press.
Chicago Style (17th ed.) CitationChurchill, Gilbert A. Marketing Research: Methodological Foundations. 4th ed. Chicago: Dryden Press, 1987.
MLA (9th ed.) CitationChurchill, Gilbert A. Marketing Research: Methodological Foundations. 4th ed. Dryden Press, 1987.
Warning: These citations may not always be 100% accurate.