Essentials of new product management

Essentials of new product management

Bibliographic Details
Main Authors: Urban, Glen L. (Author), Dholakia, Nikhilesh 1947- (Author), Hauser, John R. (Author)
Format: Book
Published: Englewood Cliffs, NJ Prentice-Hall c1987
Subjects:
New products > Management
Description
Physical Description:x, 340 p. ill. ; 24 cm.
ISBN:013286584X

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