Profitable product management

Bibliographic Details
Main Author: Ward, John (Author)
Corporate Author: Institute of Marketing
Format: Book
Published: London Heineman 1984
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000011426
008 021119n
020 |a 0434922153  |c (pbk.) 
090 0 0 |a HF5415.15  |b .W37 
100 0 |a Ward, John  |e author 
245 0 0 |a Profitable product management   |c John Ward 
260 2 |a London   |b Heineman  |c 1984 
300 |a xii, 273 p.   |b ill. ;  |c 24 cm. 
650 0 |a Product management 
710 0 0 |a Institute of Marketing 
999 |a 1000017827  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus 
999 |a 1000017828  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus