APA (7th ed.) Citation

Kotler, P. (1976). Marketing management: Analysis, planning, and control (3d ed.). Prentice-Hall.

Chicago Style (17th ed.) Citation

Kotler, Philip. Marketing Management: Analysis, Planning, and Control. 3d ed. Englewood Cliffs, NJ: Prentice-Hall, 1976.

MLA (9th ed.) Citation

Kotler, Philip. Marketing Management: Analysis, Planning, and Control. 3d ed. Prentice-Hall, 1976.