Essentials of statistics in marketing

Bibliographic Details
Main Authors: Greensted, C. S. (Author), Jardine, A. K. S. (Andrew Kennedy Skilling) (Author), Macfarlane, J. D. (Author)
Corporate Authors: CAM Foundation, Institute of Marketing
Format: Book
Published: London Heinemann 1978
Subjects:

MARC

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100 0 |a Greensted, C. S.  |e author 
245 0 0 |a Essentials of statistics in marketing   |c C. S. Greensted, A. K. S. Jardine, J. D. Macfarlane. 
260 2 |a London   |b Heinemann  |c 1978 
300 |a 257 p. ;  |c 23 cm. 
650 0 |a Marketing  |x Statistical methods 
650 0 |a Statistics 
700 0 |a Jardine, A. K. S.  |q (Andrew Kennedy Skilling)  |e author 
700 0 |a Macfarlane, J. D.  |e author 
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710 0 2 |a Institute of Marketing 
999 |a 1000017499  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus