APA (7th ed.) Citation

Greensted, C. S., Jardine, A. K. S. . [., & Macfarlane, J. D. (1978). Essentials of statistics in marketing. Heinemann.

Chicago Style (17th ed.) Citation

Greensted, C. S., A. K. S. [] Jardine, and J. D. Macfarlane. Essentials of Statistics in Marketing. London: Heinemann, 1978.

MLA (9th ed.) Citation

Greensted, C. S., et al. Essentials of Statistics in Marketing. Heinemann, 1978.