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| 001 |
0000011397 |
| 005 |
20180220093000.0 |
| 008 |
021119n |
| 020 |
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|a 0070379548
|
| 090 |
0 |
0 |
|a HF5415.127
|b .L56 1991
|
| 100 |
0 |
|
|a Linneman, Robert E. ,
|d 1928- ,
|e author
|
| 245 |
0 |
0 |
|a Making niche marketing work :
|b how to grow bigger by acting smaller
|c Robert E. Linneman, John L. Stanton, Jr.
|
| 260 |
2 |
|
|a New York :
|b McGraw-Hill ,
|c c1991
|
| 300 |
|
|
|a xii, 260 p. :
|b ill. ; ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references (p. 249-255) and index
|
| 650 |
|
0 |
|a Market segmentation
|
| 650 |
|
0 |
|a Marketing research
|
| 700 |
0 |
|
|a Stanton, John L. ,
|e author
|
| 999 |
|
|
|a 1000017506
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000017507
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|