Marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Reading, Mass. :
Addison-Wesley ,
c1986
|
| Subjects: |
| Physical Description: | xxiii, 818 p. : ill. ; ; 29 cm. |
|---|---|
| Bibliography: | Includes index |
| ISBN: | 0201108402 |
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Reading, Mass. :
Addison-Wesley ,
c1986
|
| Subjects: |
| Physical Description: | xxiii, 818 p. : ill. ; ; 29 cm. |
|---|---|
| Bibliography: | Includes index |
| ISBN: | 0201108402 |