International marketing and purchasing of industrial goods : an interaction approach

Bibliographic Details
Main Author: Hoeger, Werner W. K. (Author)
Corporate Author: IMP Project Group
Format: Book
Published: Chichester : John Wiley , 1982
Subjects:
Description
Item Description:Includes index
Physical Description:x, 406 p. : ill. ; ; 24 cm.
Bibliography:Bibliography: p. 395-401
ISBN:0471279870