Cracking the Japanese market : strategies for success in the new global economy

Cracking the Japanese market : strategies for success in the new global economy

Bibliographic Details
Main Authors: Morgan, James C. (Author), Morgan, J. Jeffrey (Author)
Format: Book
Published: New York : Toronto : Free Press ; Collier Macmillan Canada , c1991
Subjects:
Competition > Japan
Competition > United States
Corporate culture > Japan
Corporations, American > Japan
Industrial management > Japan
Marketing > Japan
Japan > Economic conditions > 1989-
Japan > Economic policy > 1989-
Description
Physical Description:xxi, 295 p. : ill., map ; ; 24 cm.
Bibliography:Includes bibliographical references (p. 287-288) and index
ISBN:0029216915

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