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| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000011350 |
| 005 |
20021119093000.0 |
| 008 |
021119n |
| 020 |
|
|
|a 0434923001 ,
|c (pbk.)
|
| 090 |
0 |
0 |
|a HF5415.3
|b .W54 1981
|
| 100 |
0 |
|
|a Williams, Keith C. ,
|e author
|
| 245 |
0 |
0 |
|a Behavioural aspects of marketing
|c Keith C. Williams
|
| 260 |
2 |
|
|a Oxford :
|b Butterworth-Heinemann ,
|c 1981
|
| 300 |
|
|
|a ix, 235 p. :
|b ill. ; ;
|c 24 cm.
|
| 501 |
|
|
|a Published on behalf of the Chartered Institute of Marketing and the CAM Foundation
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Consumers
|
| 650 |
|
0 |
|a Motivation research (Marketing)
|
| 710 |
0 |
2 |
|a CAM Foundation
|
| 710 |
0 |
2 |
|a Chartered Institute of Marketing
|
| 999 |
|
|
|a 1000017739
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000017923
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|