Principles of marketing

Bibliographic Details
Main Authors: Warmke, Roman F. (Author), Palmer, G. Dean [ (Glenn Dean)] , 1933- (Author)
Format: Book
Published: Cincinnati : South-Western , c1985.
Subjects:
Description
Physical Description:vi, 346 p. : ill. (some col.) ; ; 24 cm.
Bibliography:Includes index
ISBN:0538193603