Cases in marketing

Bibliographic Details
Main Authors: Still, Richard Ralph , 1921 (Author), Stevenson, Thomas H. , 1944- (Author)
Format: Book
Published: Englewood Cliffs, NJ : Prentice-Hall , c1985
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000011346
005 20200922093000.0
008 021119s1985
020 |a 0131189859 ,   |c (pbk.) 
090 0 0 |a HF5415   |b .S838 1985 
100 0 |a Still, Richard Ralph ,   |d 1921 ,   |e author 
245 1 0 |a Cases in marketing   |c Richard R. Still, Thomas H. Stevenson 
260 2 |a Englewood Cliffs, NJ :   |b Prentice-Hall ,   |c c1985 
300 |a xii, 255 p. :   |b ill. ;   |c 23 cm. 
504 |a Includes bibliographical references 
650 0 |a Marketing   |v Case studies 
700 0 |a Stevenson, Thomas H. ,   |d 1944- ,   |e author 
999 |a 1000017530   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus