Fundamentals of marketing

Bibliographic Details
Main Authors: Stanton, William J. (Author), Futrell, Charles (Author)
Format: Book
Published: New York : McGraw-Hill , c1987.
Edition:8th ed.
Series:McGraw-Hill series in marketing
Subjects:

MARC

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090 0 0 |a HF5415   |b .S745 1987 
100 0 |a Stanton, William J. ,   |e author 
245 0 0 |a Fundamentals of marketing   |c William J. Stanton, Charles Futrell. 
250 |a 8th ed. 
260 2 |a New York :   |b McGraw-Hill ,   |c c1987. 
300 |a xx, 666 p. :   |b ill. (some col.) ; ;   |c 25 cm. 
440 0 0 |a McGraw-Hill series in marketing 
504 |a Includes index 
650 0 |a Marketing 
700 0 |a Futrell, Charles ,   |e author 
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999 |a 1000017730   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus