rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing
    sub title: contemporary concepts and practices
  name:
    name part: Schoell, William F.
    role:
      role term: creator
    role:
      role term: author
  name:
    name part: Guiltinan, Joseph P.
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: Boston
    publisher: Allyn and Bacon
    date issued: c1988
    edition: 3rd ed.
    issuance: monographic
  physical description:
    extent: xxv, 762 p. : ill. (some col.) ; 27 cm.
  note: William F. Schoell, Joseph P. Guiltinan
  note: Includes bibliographical references (p. 757-762) and index
  subject:
    topic: Marketing
  identifier: 0205105696
  record info:
    record change date: 20040108093000.0
    record identifier: 0000011341