APA (7th ed.) Citation

Schoell, W. F. (1985). Marketing: Contemporary concepts and practices (2nd ed.). Allyn and Bacon.

Chicago Style (17th ed.) Citation

Schoell, William F. Marketing: Contemporary Concepts and Practices. 2nd ed. Boston: Allyn and Bacon, 1985.

MLA (9th ed.) Citation

Schoell, William F. Marketing: Contemporary Concepts and Practices. 2nd ed. Allyn and Bacon, 1985.

Warning: These citations may not always be 100% accurate.