Industrial marketing analysis, planning, and control

Bibliographic Details
Main Authors: Reeder, Robert R. 1935- (Author), Brierty, Edward G. 1925- (Author), Reeder, Betty H. 1936- (Author)
Format: Book
Published: Englewood Cliffs, NJ Prentice-Hall c1987
Subjects:
Description
Physical Description:xviii, 654 p. ill. 25 cm
ISBN:0134615263