Marketing : basic concepts and decisions

Bibliographic Details
Main Authors:	Pride, William M. (Author), Ferrell, O. C. (Author)
Format:	Book
Published:	Boston : Houghton Mifflin , c1985.
Edition:	4th ed.
Subjects:	Marketing

Marketing : basic concepts and decisions by Pride, William M., Ferrell, O. C.

Published 1987