|
|
|
|
| LEADER |
00000cam a2200000 7i4500 |
| 001 |
0000011327 |
| 005 |
20210420093000.0 |
| 008 |
021119n |
| 020 |
|
|
|a 0070131414
|
| 090 |
0 |
0 |
|a HF5415
|b .P724 1981
|
| 245 |
0 |
0 |
|a Problems in marketing
|c [compiled by] E. Raymond Corey, Christopher H. Lovelock, Scott Ward
|
| 250 |
|
|
|a 6th ed.
|
| 260 |
2 |
|
|a New York :
|b McGraw-Hill ,
|c c1981
|
| 300 |
|
|
|a xviii, 810 p. :
|b ill. ; ;
|c 24 cm.
|
| 440 |
0 |
0 |
|a McGraw-Hill series in marketing
|
| 501 |
|
|
|a "Case materials of the Harvard Graduate School of Business Administration."
|
| 504 |
|
|
|a Includes bibliographical references
|
| 650 |
|
0 |
|a Marketing
|v Case studies
|
| 650 |
|
0 |
|a Marketing
|x Management
|v Case studies
|
| 700 |
0 |
|
|a Corey, E. Raymond ,
|e author
|
| 700 |
0 |
|
|a Lovelock, Christopher H. ,
|e author
|
| 700 |
0 |
|
|a Ward, Scott ,
|d 1942- ,
|e author
|
| 999 |
|
|
|a 1000017698
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|