Essentials of marketing

Bibliographic Details
Main Authors:	McCarthy, E. Jerome (Edmund Jerome) (Author), Perreault, William D. (Author)
Format:	Book
Published:	Homewood, Ill. Irwin 1988
Edition:	4th ed.
Series:	The Irwin series in marketing
Subjects:	Marketing

Essentials of marketing by McCarthy, E. Jerome (Edmund Jerome), Brogowicz, Andrew A.

Published 1982