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20021119093000.0 |
| 008 |
021119n |
| 020 |
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|a 0256026483
|
| 090 |
0 |
0 |
|a HF5415
|b .M42 1982
|
| 100 |
0 |
|
|a McCarthy, E. Jerome [
|q (Edmund Jerome)] ,
|e author
|
| 245 |
0 |
0 |
|a Essentials of marketing
|c E. Jerome McCarthy with the assistance of Andrew A. Brogowicz.
|
| 250 |
|
|
|a Rev. ed.
|
| 260 |
2 |
|
|a Homewood, Ill. :
|b Richard D. Irwin ,
|c 1982.
|
| 300 |
|
|
|a xvii, 540 p. :
|b ill. ; ;
|c 25 cm.
|
| 440 |
0 |
4 |
|a The Irwin series in marketing
|
| 504 |
|
|
|a Includes index
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
0 |
|
|a Brogowicz, Andrew A. ,
|e author
|
| 999 |
|
|
|a 1000011059
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000011060
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000011062
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|