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20021119093000.0 |
| 008 |
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| 020 |
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|a 0870945246
|
| 090 |
0 |
0 |
|a HF5415
|b .M3743 1985 j2
|
| 245 |
0 |
0 |
|a Marketing handbook
|c edited by Edwin E. Bobrow, Mark David Bobrow
|
| 260 |
2 |
|
|a Homewood, Ill. :
|b Dow Jones-Irwin ,
|c 1985
|
| 300 |
|
|
|a 500 p. ; ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographies and indexes.
|
| 505 |
|
|
|a v. 1. Marketing practices -- v. 2. Marketing management.
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
0 |
|
|a Bobrow, Edwin E. ,
|e author
|
| 700 |
0 |
|
|a Bobrow, Mark David ,
|e author
|
| 999 |
|
|
|a 1000033339
|b Book
|c Reference
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000033340
|b Book
|c Reference
|e Gong Badak Campus
|