Marketing

Bibliographic Details
Main Authors:	Kurtz, David L. (Author), Boone, Louis E. (Author)
Format:	Book
Published:	Chicago : Dryden Press , c1984.
Edition:	2nd ed.
Series:	The Dryden Press series in marketing
Subjects:	Marketing

Marketing by Kurtz, David L., Boone, Louis E.

Published 1987