Marketing for nonprofit organizations

Bibliographic Details
Main Author: Kotler, Philip (Author)
Format: Book
Published: Englewood Cliffs, NJ : Prentice-Hall , c1982
Edition:2nd ed.
Series:The Prentice Hall series in marketing
Subjects:
Description
Physical Description:xv, 528 p. : ill. ; ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:0135561426