Principles of marketing

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Principles of marketing

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Bibliographic Details
Main Authors:	Kinnear, Thomas C. , 1943- (Author), Bernhardt, Kenneth L. , 1944- (Author)
Format:	Book
Published:	Glenview, Ill. : Scott, Foresman and Co. , c1983.
Series:	Scott, Foresman series in marketing
Subjects:	Marketing

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