Principles of marketing
Main Authors: | Kinnear, Thomas C. , 1943- (Author), Bernhardt, Kenneth L. , 1944- (Author) |
---|---|
Format: | Book |
Published: |
Glenview, Ill. :
Scott, Foresman and Co. ,
c1986.
|
Edition: | 2nd ed. |
Series: | Scott, Foresman series in marketing
|
Subjects: |
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