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20160807.0 |
| 008 |
021119n |
| 020 |
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|a 0673182134
|
| 090 |
0 |
0 |
|a HF5415
|b .K5227 1986
|
| 100 |
0 |
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|a Kinnear, Thomas C. ,
|d 1943- ,
|e author
|
| 245 |
0 |
0 |
|a Principles of marketing
|c Thomas C. Kinnear, Kenneth L. Bernhardt.
|
| 250 |
|
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|a 2nd ed.
|
| 260 |
2 |
|
|a Glenview, Ill. :
|b Scott, Foresman and Co. ,
|c c1986.
|
| 300 |
|
|
|a xx, 759, 75 p. :
|b col. ill. ; ;
|c 24 cm.
|
| 440 |
0 |
0 |
|a Scott, Foresman series in marketing
|
| 504 |
|
|
|a Includes bibliographies and index
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
0 |
|
|a Bernhardt, Kenneth L. ,
|d 1944- ,
|e author
|
| 999 |
|
|
|a 1000011020
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|