Principles of marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Glenview, Ill. :
Scott, Foresman and Co. ,
c1986.
|
| Edition: | 2nd ed. |
| Series: | Scott, Foresman series in marketing
|
| Subjects: |
| Physical Description: | xx, 759, 75 p. : col. ill. ; ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographies and index |
| ISBN: | 0673182134 |