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20021119093000.0 |
| 008 |
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| 020 |
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|a 0030031893
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| 090 |
0 |
0 |
|a HF5415
|b .B53 1986
|
| 100 |
0 |
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|a Boone, Louis E. ,
|e author
|
| 245 |
0 |
0 |
|a Contemporary marketing
|c Louis E. Boone, David L. Kurtz
|
| 250 |
|
|
|a 5th ed.
|
| 260 |
2 |
|
|a Chicago :
|b Dryden Press ,
|c c1986
|
| 300 |
|
|
|a xxxviii, 578, [40] :
|b ill. (some col.) ; ;
|c 27 cm.
|
| 440 |
0 |
4 |
|a The Dryden Press series in marketing
|
| 504 |
|
|
|a Bibliography: p. [1]-[6] (2nd group)
|
| 504 |
|
|
|a Includes bibliographies and index
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
0 |
|
|a Kurtz, David L. ,
|e author
|
| 999 |
|
|
|a 1000010887
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|